How to sell reserved seating for school plays & concerts

For a packed auditorium, general admission means a line at the door and a scramble for good seats. Reserved seating lets families choose exactly where they’ll sit when they buy — and makes your event feel a lot more professional. Here’s how to run it.

When to use reserved seating

Reserved seating shines for plays, concerts, and ceremonies where seats matter and capacity is fixed. For a general crowd like a football game, open admission is usually simpler. If your venue has clear rows and sections, reserved seating is worth it.

Build your seating chart

Map your auditorium into sections and rows that match the real space. Once it’s built, you can reuse the same chart for every show — the fall play, the winter concert, and graduation all run on the same map.

Set prices by section

Charge more for center or front sections and less for the balcony, or keep one price for everything — your call. Reserved seating makes tiered pricing easy because each seat is its own inventory.

Sell online and check in fast

Families buy from any device and pick their seats in real time, so two people can’t book the same one. On show night, each ticket has a QR code — scan it at the door and you’re done, no printed lists.

Run the whole night in one place

Because seating, tickets, and check-in all live in Admittee, you see exactly what’s sold and who’s arrived. Sell concessions from the same app at intermission, and every dollar ties back to the event.

See seating charts in Admittee, or book a walkthrough before your next show.